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Archive for October, 2012


The 70/20/10 Model for SEO & Content Excellence

While data-centric methodologies are imperative to creating “foolproof” content that works, gaming algorithms is a temporary solution to a long-term marketing investment. Learn how to create content people want, rather than content that works.

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Deployment SEO Strategy and Checklist

Posted by Geoff Kenyon Every time you have a release, do you have a test (automated or manual) that you perform to make sure that everything is good to go from an SEO perspective? This is what we call a deployment SEO strategy. Odds are you might not have one, but you should. You need a […]

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Online Marketing News: Social Goes Global, Twitter Gets New Digs, Instagram For Business, New Panda Update

The Meaning of Like: How Smart Devices and Social Analytics Are Transforming Retail This recent infographic from Symphony Teleca shares some very insightful information on the ways that consumers use devices to make purchasing decisions, and the ways that companies can measure these trends. Going Global: Insights for International Social Media With more companies receiving service requests […]

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