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Archive for October, 2011


How to Use Big Business Finance Principles to Grow Your Email List

This guest post is by Josh Turner of GatewayCFO.com. If you’re like me, you focus most of your attention on the growth of your site. You know that generating revenue is priority number one. Thinking about finance and accounting? That’s just a distraction. While this is true to some extent, there is much more to […]

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Five Social Media Marketing Tricks for Halloween

This Halloween do you think social media will bring you tricks or treats? For some marketers, every day is Halloween when it comes to social media marketing. These marketers expect the bogeyman to be hiding behind every piece of consumer-generated content and assume their customers and the public only use Facebook and Twitter witchcraft to […]

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Google Carves Out A Pumpkin Doodle For Halloween

Seems the guys at Google are partial to the Charlie Brown Great Pumpkin special. The company’s latest Doodle is a timelapse video of eight hours of pumpkin carving on six 1,000+ pound pumpkins that took place at their Mountain View headquarte…

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How to Develop Link Marketing Ideas

Coming up with an idea to get people to link to your site can be challenging, whether you’re looking for a story idea, developing an online tool, or wanting to do something humorous. Yet there are strategies to find new ideas on a regular basis. …

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Custom Reporting using Google Analytics and Google Docs – The Ultimate Analytics Mashup

Posted by Jamie Realtime Google Analytics data inside a Google Doc—a panacea! Don’t believe me? Check out that screenshot below. In this blog post I’ll show how you can do this yourself, and I’ve created an easy template to help get you started. Google Analytics is my favorite analytics product. And it’s only been getting […]

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What Bloggers Can Learn From Musicians

This guest post is by Jamie Northrup of jamienorthrup.com. A lot of the keys to being a successful musician are the same as being a successful blogger. Some of the similarities between these two professionals are that both write a lot, both present their work to an audience, and both can choose to do it […]

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The Most Important Element of Your Employee Handbook

The Most Important Element of Your Employee Handbook This content from: Duct Tape Marketing Lots of companies invest money and resources in the creation of employee handbooks. These valuable tools usually dive deeply into rules, regulations, mission, policy and conduct, but often ignore what might be the most important category of all – marketing. Any […]

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Liveblogging Tips from #BlogChat

I’ve been liveblogging conferences since about 2005. While I had personally liveblogged SES and Pubcon, the first time I ever liveblogged for a conference itself was ad:tech Chicago thanks to Steve Hall. I was then able further develop my liveblogging skills observing and sometimes working with Barry Schwartz of Search Engine Roundtable. Since then TopRank […]

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Weekend Favs Octobery Twenty Nine

Weekend Favs Octobery Twenty Nine This content from: Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the […]

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2011 #MozCon Videos are Here!

Posted by randfish This year’s MozCon was, undoubtedly, the best event we’ve ever put on. The 500 attendees had some incredibly kind things to say about the event, perhaps the most remarkable of which is captured below in some of the charts I’ve extracted from a survey we ran to attendees. As many who attend […]

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