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Archive for April, 2011


Use Twitter Contests to Find Targeted Followers

Few things will replace SEO, providing great content, posting frequently, or building relationships with your readers and with other leaders in your niche as ways to help bring visitors to your blog. However, I’d like to introduce you to another way you can find targeted followers who are interested in the content, products, and services […]

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Understanding the Most Fundamental Shift in Marketing

Understanding the Most Fundamental Shift in Marketing This content from: Duct Tape Marketing Marketing Hourglass explained by John Jantsch (Click to play or right click and “Save As” to download – Subscribe now via iTunes or subscribe via other RSS device (Google Listen) When I want to make marketing extremely easy to understand, I sit […]

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PRO Q&A Forum Upgrades & Changes

Posted by jennita Well hello there friends, it’s been a few weeks since we’ve chatted about our new PRO Q&A forum. To be honest, over here at the MozPlex we’ve been pretty blown away by the volume and amazingness of both the questions and answers going on in there. Every one of you who has […]

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5 Reports on B2B Social Media Marketing & New Media Trends

Staying on top of social media and networking trends is essential for B2B marketers. Forrester Research predicts, “B2B companies will spend $54 million on social media marketing in 2014, up from just $11 million in 2009.” via eMarketer.  Data and research are key to forecasting and strategy development but not many B2B companies invest the […]

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Next Gen YouTube Marketing at SES Toronto 2011

I’ve started to gather examples of contagious viral videos being shared on Facebook, Twitter, and blogs in preparation for the Next Gen YouTube Marketing session at SES Toronto 2011. And here are three candidates that could be included in my presentation. Click to read the rest of this post…

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Shakespeare on Blogging

This guest post is by Leanne of IronicMom.com. Although Shakespeare wouldn’t have known words like Twitter, social media, and blogging, he no doubt would’ve embraced these new terms. After all, he coined an estimated 1700 words and had a lot of fun playing with language. But what do you get when you take Shakespeare’s words […]

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Is Your Business a Pork Belly

Is Your Business a Pork Belly This content from: Duct Tape Marketing My office is just a couple blocks away from the Kansas City Board of Trade so the commodity markets are often on my mind. Pork Bellies are one of my favorites commodities, mostly because I like the name so much. I’m not entirely […]

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Why Your Blog Sucks

This guest post is by Matthew Kepnes of Nomadic Matt’s Travel Site. Your blog sucks. You just don’t know it yet. On the other hand, my blog is great because my blog really sucks, and I know it. I know that my blog needs work, and I’m always working to improve it. I wish I […]

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What to Leave In, What to Leave Out

What to Leave In, What to Leave Out This content from: Duct Tape Marketing In case that headline sounds a little familiar, it’s taken from the lyrics of the Bob Seger song – Against the Wind. I heard this over the weekend and it seemed like the perfect way to frame one of the biggest […]

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7 NEW Tips for Running a Twitter Giveaway

Posted by RobOusbey I’ve written before about running competitions for link building, but given the increasingly important role of Twitter in online marketing and SEO, it’s time to address a popular mechanic: Twitter competitions.   Historically, there were two particular reasons to run competitions through Twitter: firstly to increase the number of followers (and hence, […]

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