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Archive for September, 2010


Facebook Jumps Yahoo; Second Largest Video Site in U.S.

According to comScore Video Metrix, 178 million U.S. Internet users watched online video content in August for an average of 14.3 hours per viewer. The total U.S. Internet audience engaged in more than 5.2 billion viewing sessions during the course of the month. Click to read the rest of this post…

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How to Turn Google Analytics Into Your Own Rank Tracker Using Custom Variables

Posted by MikeCP Today I want to talk about tracking organic ranking in Google Analytics. Previously, we were able to determine the page from which a Google organic click was coming from (detailed on the Distilled blog by Will Critchlow). This was nice because we could append this to the end of our keywords in […]

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How to Assess Blog Content Submissions

When Darren announced he’d hired a Content Manager, one fan commented that she hoped this would ensure greater consistency in the quality of guest posts published on ProBlogger. That comment points to a conundrum that every blogger faces: how can we assess guest submissions objectively? We probably find it easy to differentiate between a fabulous […]

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Trends That Will Shape Small Business Next Year

Trends That Will Shape Small Business Next Year This content from: Duct Tape Marketing Last year about this time I wrote a post from OPENForum titled 5 Trends That Will Shape Small Business in 2010 – I’m thinking I pretty much nailed them, which on the surface might seem easy because small business are often […]

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How to: Use B2B Social Media for Lead Generation

Kipp Bodnar of HubSpot This post is one of a series of liveblogs from the 2010 MIMA Summit. B2B social media can be surprisingly successful with a specific focus on lead generation.  If social media is to be taken seriously for B2B by marketing decision makers, it needs to maintain a focus on business objectives and […]

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Discuss Small Business With The White House Today

Discuss Small Business With The White House Today This content from: Duct Tape Marketing Join me today at 2pm ET for a Tweetchat surrounding the live broadcast of OPENForum’s Q and A with Karen Mills, Administrator of the U.S. Small Business Administration. Small business owners posed questions for Mills and OPENForum’s Scott Roen will moderate […]

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Google Gives Sneak Peak of New Video Ad Formats at IAB’s MIXX Event

Yesterday, Neal Mohan, Google’s vice president of product management, and Barry Salzman, Google’s managing director of media and platforms, gave a keynote address at the Interactive Advertising Bureau’s MIXX Conference in New York. And they used the event to give a sneak peak at some new video ad formats that they called “smart and sexy.” […]

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So You Call Yourself an Analyst? Part 2: Analysis Redefined

Posted by JoannaLord Well here we go, you ready to jump into analytics, part deux? Just a heads, up this is the second post of a three post series. The first post, "So You Call Yourself an Analyst, Part 1: Asking the Right Questions, walked through ways in which you could reevaluate the questions steering […]

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Are these Mindsets Holding You Back from Achieving Blogging Success?

“What’s the biggest mistake you see aspiring bloggers making?” This is a question I’m asked a fair bit on panels or in interviews, and it’s one that I suspect the people asking the question would like a technical answer to. The reality is that the biggest mistakes I see bloggers making are usually things that […]

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Talking Money With inDinero

Talking Money With inDinero This content from: Duct Tape Marketing Marketing podcast with Jessica Mah (Click to play or right click and “Save As” to download – Subscribe now via iTunes For this week’s episode of the Duct Tape Marketing Podcast I visited with Jessica Mah, the twenty something co-founder and chief architect of inDinero. […]

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